Friday, July 13, 2012

Interviewing Tips

Introduction:


The interview is when employers will get to know your personality, interests, goals, and objectives. You will no longer be a list of skills and experiences on a piece of paper; this is your opportunity to give specific examples and anecdotes and explain how these experiences make you the perfect candidate for the position. It is the perfect time to demonstrate your interest in the position and your knowledge about the company and the industry. This is the time for the employer to find out who you are, so be yourself. 
What Employers Are Looking For: 


Interviews can be very stressful, but the best way to overcome this is to be prepared and know what employers are looking for:
  • Job candidates with a definite idea of their goals, objectives, strengths, and skills.
  • Candidates who are knowledgeable about the position they are interviewing for, the company and its products, and the industry overall.
  • Candidates who can match their own skills and experiences with the needs of the company.
  • Candidates who are confident in themselves and their ability to contribute to the company.
  • Candidates who can discuss past experiences and give specific examples that demonstrate their skills and accomplishments.
     
Prepare Beforehand:


Another way to decrease the stress of an interview is to prepare beforehand. Review your resume and make sure you know your skills, experiences, goals, interests, accomplishments, and objectives inside and out. You'll be asked a lot of open-ended questions, and you will need to be able to give specific examples and articulate yourself clearly and concisely.


Familiarize yourself with the most common Questions Asked by an Employer. Develop answers to these questions, but do not memorize your answers. Make sure all of your responses are positive and highlight your skills and accomplishments. When asked about difficult or negative experiences, describe those experiences as learning experiences.


During the interview, the employer will not be the only person asking questions; you are expected to ask questions throughout the interview, as well as at the end when the inevitable question is asked: "So, do you have any questions for me?" Always ask questions. If the employer has answered all of your questions already, come up with something else to ask about. Your questions can demonstrate your interest in the position and your knowledge about the company and industry. Keep your entire questions        job     related.




TIPS FOR INTERVIEW:
Here are a few suggestions on how to approach the interview process:
  • Research the company. It is good to become familiar with the organization, the position and the person who may be your boss. Try to match your skills and experience to the position you are seeking.
  • Look good. First impressions are lasting, so make it count. Projecting a confident and professional image is essential. Dress professionally, but don't overdo it with jewelry or excessive perfume or cologne.
  • Know the location of the interview. Consider driving/ arriving at the location in advance. Rushing around trying to find the facility can add to your nervousness.
  • Know your resume. Be prepared to discuss and defend every aspect of your education and career experience.
  • Focus more on the interview, less on the job. There's time to evaluate the job and whether you want it after the interviewer has learned about you. For now, your goal is to get invited back for a second interview or an offer. Then you can decide if the job is just what you want.

How To Write A Cover Letter: A Step-By-Step Guide


Three to five short paragraphs are all you need to create a dynamic cover letter. By making your cover letter as concise as possible, you demonstrate your ability to communicate clearly and effectively. Our guide takes you through each step of the letter-writing process.
Step 1 - The Salutation
  • Address the letter to a name: "Dear Sir" If you can't obtain the information by calling the company, use a title: "Dear Advertising Manager."
  • Make sure the company address on your letter matches the one on your envelope.
Step 2 - Introductory Paragraph
  • Open with a sentence that grabs the reader's attention. For example, explain how your skills uniquely qualify you for the job or that you are enthusiastic about the position or company.
  • State what position you are applying for and where you learned about the job.
Step 3 - Why I'm the Perfect Person for the Job Paragraph
  • Be specific without repeating everything that is on your resume.
  • Briefly explain important career achievements.
  • Define how you can contribute to the company's success. How do your skills make you stand out?

Thursday, July 12, 2012

5 SEO Principles I Learned Over The Years


I don’t consider myself an SEO expert, but I have been in the trenches for many years already, and managed to build some fairly successful websites when it comes to search engine traffic, with a couple of them breaking the one million monthly visitors mark.
Over this time I came across many SEO tips and tricks, but those come and go. On the other hand there are some basic principles that never change, and I want to talk about some of them.
1. Clichê as it may sound, content is still king.
You probably already know this, so I won’t waste too many words on this point. But yeah having unique and useful content is still the cornerstone of any SEO strategy. Without it no sophisticated SEO tactics will be able to drive a lot of organic traffic to your website.
2. You have to partner with Google, and not compete against it.
When trying to optimize your website for Google you have basically two approaches to follow: you either co-operate with it or you try to out-smart it.
Out-smarting it involves trying to find loopholes in the algorithm, ways to trick the search bots, methods to artificially increase your rankings and so on. The so-called blackhat SEO. In my opinion this is the worst approach you can follow, as it might work in the short term, but in the long run you’ll probably have a lot of headaches.
If instead you play along with Google you’ll be building a more solid asset out of your websites, and in the long term you’ll receive a lot more traffic from it. You can read more about this on Danny Sullivans’ post No, Advanced SEO Does Not Mean Spamming.

The Most Effective Way to Become an SEO Master


A couple of months ago a friend of mine asked my help with one of his websites. It is an online store that sells sports equipment, and he hired a local web agency to revamp the design and the site structure.
Long story short the agency completely destroyed the optimization he had on his site, changing all permalinks, putting the same title tag on all pages of the site and so on. As a result the good rankings he had disappeared over night, and he was pretty pissed.
He set up a meeting with the agency to discuss the issue, and he asked me to go along with him to back him up and to give my take on the issue.
After talking for 5 minutes with the guys who owned this web agency I realized they didn’t have a clue of what they were talking about. I pressed them a bit with some technical questions and one of them said:
“Hey man, I know this stuff, I am even doing the Google course!”.
To which I replied:
“What Google course? Google doesn’t offer any SEO course officially.”
The guy started mumbling and couldn’t explain what course he was talking about. Then I asked them:
“Okay forget about courses and books, just give me the URL of a couple of sites you managed to increase the search rankings and the traffic. And please show me the Google Analytics so I can see the organic traffic numbers.”
Silence…
In the end the guys admitted that they didn’t know much about SEO, and I gave them a to-do list of things they should do to fix my friend’s website.
But my point is: there’s only one way to effectively learn and become good at SEO, and that is by getting your hands dirty and doing it.
Sure, books and courses can help, and there are some good ones out there, but all the books and courses together represent only 10% of your learning curse. The rest will come from hands-on experience. From building 10 websites from scratch and failing with 9 of them, while making one to the top of the search rankings and seeing your organic traffic explode.
Only when you try to do the stuff yourself you’ll understand and learn what works and what doesn’t, which methods are effective and which are not.
I was inspired to write this post after reading a similar post on Shoemoney’s blog: If You Are Such a Hotshot SEO, Why Are You Trolling For Clients?.
If you are starting to learn about SEO stay tuned for tomorrow’s post as well, when I’ll review a set of SEO tools that can get you going a lot faster.

5 Ways to Make Money with Your Website


There are several lists with “ways to make money with a website” on the Internet, but none of them seem to be complete. That is why I decided to create this one. If you know a method that is not listed below, just let us know and we’ll update it.
waystomakemoneywebsite.jpg
Notice that ways to make money with a website are different from ways to make more money from it. Methods to increase your traffic or click-through rate will help you make more money, but they do not represent a method of making money per se.
For example, one could suggest that blending AdSense ads with the content is a way to make money from a website. In reality it’s not; it’s just a way to make more money by improving your ad click-through rate. The real monetization method behind it is a PPC ad network.
The list is divided into direct and indirect methods, and examples and links are provided for each point. Enjoy!

Direct Methods

1. PPC Advertising Networks
Google AdSense is the most popular option under this category, but there are also others. Basically you need to sign up with the network and paste some code snippets on your website. The network will then serve contextual ads (either text or images) relevant to your website, and you will earn a certain amount of money for every click.
The profitability of PPC advertising depends on the general traffic levels of the website and, most importantly, on the click-through rate (CTR) and cost per click (CPC). The CTR depends on the design of the website. Ads placed abode the fold or blended with content, for instance, tend to get higher CTRs. The CPC, on the other hand, depends on the nice of the website. Mortgages, financial products and college education are examples of profitable niches (clicks worth a couple of dollars are not rare), while tech-related topics tend to receive a smaller CPC (sometimes as low as a couple of cents per click).
The source of the traffic can also affect the overall CTR rate. Organic traffic (the one that comes from search engines) tends to perform well because these visitors were already looking for something, and they tend to click on ads more often. Social media traffic, on the other hand, presents terribly low CTRs because these visitors are tech-savvy and they just ignore ads.
List of popular CPC advertising networks:
2. CPM Advertising Networks
CPM advertising networks behave pretty much as PPC networks, except that you get paid according to the number of impressions (i.e., page views) that the ads displayed on your site will generate. CPM stands for Cost per Mille, and it refers to the cost for 1,000 impressions.
A blog that generates 100,000 page views monthly displaying an advertising banner with a $1 CPM, therefore, will earn $100 monthly.
CPM rates vary with the network, the position of the ad and the format. The better the network, the higher the CPM rate (because they have access to more advertisers). The closer you put the ad to the top of the page, the higher the CPM. The bigger the format (in terms of pixels), the higher the CPM.
You can get as low as $0,10 and as high as $10 per 1,000 impressions (more in some special cases). CPM advertising tends to work well on websites with a high page views per visitor ratio (e.g., online forums, magazines and so on).

Top 5 Ways Of Achieving Blog Success By Helping Others


Quicken publisher Intuit introduced a completely free SMS based product in India named Fasal which is specifically targeted to helping farmers determine what to harvest when, and how much the going market price is. Without the benefit of refrigeration in India’s vast and poor agricultural areas a highly perishable crop such as figs can go from too green to eat to perfectly ripe to completely rotten in a matter of a few days.
The data exchanged through Fasal has helped more than half a million Indian farmers fine tune their agricultural procedures so that they can get their crop to the right market at the right time and get the best price for it. Bloggers can take a page from Intuit’s altruism to do good and benefit from an overall aura.

1. Align with a customized fundraising site

Bloggers are accustomed to driving traffic to their own blogs so it might sound like sacrilege to direct readers to external sites, but when it’s to URLs likecrowdrise.com (an online fundraising platform) there’s a definite upside.
You can create your own fundraising pages on the site, select from over a million charities to determine which one you want your readers to support, and share all this information on your social network presence.

2. Assist a local cause

It’s easy to locate in your local area a cause you can help with, whether it’s serving meals to the homeless or holding a bake sale to get new equipment for the high school’s chem lab.
Local initiatives are far less complex to set up than any national appeals so you will be able to organize it all in your spare time with the help of friends and neighbors both on your social networks and face to face. You might not directly get more readers, but the halo of being a good citizen will pay clear dividends for your blog in the long run.

3. Raise funds for a worthwhile charity

There are very few activities that any blogger can participate in which provide such tangible benefits as being identified as a committed raiser of awareness and funds for a charity with a cause which resonates with your readers. Each blog is different and thus the non-profit organization you align with should be relevant to your field.
If your subject is pets, provide assistance to an animal rights or wildlife charity; if you deal with electronics, raise funds to help poverty-stricken Third World recycling workers who live in unbelievably toxic environments; and if your topic is food, adopt a child through a non-profit which provides nutrition in the world’s poorest areas.

4. Develop an app

You don’t have to write a smartphone blog to know that apps are hot, and the development of a specific, basic app is a possibility for any blogger… even if you don’t have a clue about programming.
There are many sites which allow you to contract freelance programmers around the world to work on a contract basis and you can get an reasonable app developed for pocket money. The app shouldn’t directly promote your blog but do some good for someone. Maybe set aside a penny for a charity each time an NFC payment is made, or show on a map where the nearest donation box for clothes and household effects is located.

5. Convert reader activities to $

A site called bettertheworld.com allows anyone to raise money for any given non-profit organization by simply downloading a sidebar and surfing the web. The bar displays relevant ads on the pages and each click puts much-needed cash into the charity’s coffers. Your blog readers and social media followers are navigating all over the web anyway, so why not help convert this activity to help a valid fundraising cause?
Doing good not only makes you feel good, but it helps your readers feel good about your blog as well. Bloggers everywhere are discovering the value of altruism. Will you be the next blog writing adopter of the philosophy of “doing good is good for everyone?”

6 Ways to Speed Up Your Site


The load time of websites is one of the most important factors affecting its usability; most Internet users will just skip a site altogether if it fails to load within a couple of seconds. Below you will find the summary of the “Speed Up Your Site” series. Those are simple yet effective ways to make sure that your website is running fast. You can click on each point to read the article with comments from the readers.
  1. Optimize Images: always use the “Save for the web” feature included on image editing software. Images represent the heavier load on virtually any website so make sure you are optimizing them. Alternatively you can also turn to an online image optimizer.
  2. Image Formats: apart from optimizing images it is important that you choose the right format. JPEG format is suitable for photographs or true-color images. The GIF format should be used with flat-color images like logos or buttons. PNG works very similar to GIF but it supports more colors.
  3. Optimize Your CSS: most websites are designed with CSS nowadays. Make sure to aggregate and clean your CSS. CleanCSS is an online tool that will merge similar selectors, remove useless properties and remove the whitespace from your code.
  4. Use a Slash on Your Links: when a user opens a link on the form

Wednesday, July 11, 2012

Four Quick Ways to Improve Any Blog Post

Four Quick Ways to Improve Any Blog Post
Do your blog posts lack something? Perhaps you’re trying hard, but you never seem to get more than a couple of comments – and you only have a handful of subscribers. The problem is, you don’t have hours to spend on perfecting every post – you’ve got a busy life.
Here are four simple, quick ways to improve any blog post:

#1: Add a Great Image

I’m sure you’ve heard this advice time and time again! Most blog posts, particularly longer ones, benefit from at least one great image. You can use images to:
  • Catch the reader’s eye, typically at the top of the post
  • Break up a long post, typically between paragraphs
  • Help the reader understand key points, perhaps with screenshots or photos alongside paragraphs of text
Where can you find images for your blog posts? I use Flickr – making sure to search for Creative Commons images licensed for commercial use. (You can do that with the advanced search here.) Remember to cite the artist/photographer, and link back to their Flickr page.

#2: Edit Your Introduction

After the title, the most crucial part of your blog post is the introduction. Your first couple of paragraphs – even your first couple of sentences – have to hook the reader and convince them to read on. Otherwise, there’s not much point you writing the rest of the post!
If you only have a few minutes for editing, spend them on the introduction. Make sure that the first line grabs the reader’s attention (perhaps with a question, or a provocative statement) and that the rest of the introduction clearly sets up the topic of the post.

#3: Add Formatting

However great your writing is, readers aren’t likely to have the patience to read long, unbroken paragraphs online. They want short paragraphs, bullet-pointed lists, bold text and subheadings, which break up your post and make it easier to understand.
By spending just a couple of minutes adding formatting – perhaps putting in subheadings, or finding a few key sentences to highlight with bold text – you make your post much more engaging and easy to read.

#4: Check Your Call to Action

A “call to action” is when you give the reader a specific prompt to dosomething. Usually, the best place for this is at the end of your post. Your call to action might be:
  • Leave a comment below and let me know what you think
  • If you enjoyed these post, please tweet it, or share it on Facebook
  • Click here to get the blog feed by RSS, so you never miss a post
… and so on.
Think hard about what actions would be most helpful to you. For instance, if you’re keen to increase readers’ engagement with your blog, ask them to comment; if you want more traffic, ask them to share your post on social media.
Today, try putting into practice at least one of these tips: that might be on a post-in-progress, or on a previously-published post that you want to enhance. Leave a comment below and tell us how you get on!

এডসেন্স নেই তাতে কি!! এর বিকল্প তো রয়েছে


এডসেন্স নেই তাতে কি!! এর বিকল্প তো রয়েছে
সবাইকে সালাম আর শুভেচ্ছা দিয়ে শুরু করলাম। আজ আর অযথা কথা না বলে আমি আমার আজকের লেখা উপস্থাপন করছি-
আমরা যারা অনলাইনে কাজ করি আমাদের কাছে একটা প্রশ্ন খুব বেশি আসে সেটা হল “ভাই কিভাবে এডসেন্স এর একাউন্ট পেতে পারি?” এডসেন্স একাউন্ট পাবার কিছু টিপস্‌
আমার কথা হল এডসেন্স-ই কি সব? আমি জানি এবং স্বীকার-ও করি এড কোম্পানি গুলোর ভিতর এডসেন্স-ই সেরা। কিন্তু কথা হল এডসেন্স পান নি বলে কি আপনি আপনার ব্লগিং থেকে পিছিয়ে পড়বেন বা ছেড়ে দিবেন? আমি বলব না, আপনারা হয়তবা যানেন অনেক ভাল ভাল ওয়েব সাইট আছে যারা নাকি এডসেন্স ইউজ করেনা। তারা এডসেন্স এর বিকল্প বিভিন্ন কোম্পানির এডস্‌ ইউজ করে।
যেহেতু এডসেন্স আমাদের এই সাউথ এশিয়ান লোকদের একাউন্ট কম দিচ্ছে, তাই এডসেন্স পেতে হলে আপনাকে অবশ্যই কঠোর প্ররিশ্রম করতে হবে। খুব ভাল মানের সাইট না হলেএডসেন্স পাওয়া যাচ্ছে না। ইদানিং আবার এডসেন্স এর একাউন্টের জন্য নতুন আবদার টপ লেভেল ডোমিন। ইন্ডিয়া আর চায়নাতে তো সাইটের বয়স ৬ মাস না হলে এডসেন্স এ এপ্লাই-ই করা যায় না। তবে এ থেকে বুঝা যায় যে খুব ভাল মানের সাইট না হলে এডসেন্স পাওয়া যাবে না। ভাল মানের সাইট বলতে আমি বুঝাচ্ছি ইউনিক বা বিরল কন্টেন্ট এর সাইটকে।
যেহেতু আপনার এখন এডসেন্স নাই, তাই আমি বলব এখন কিছু ইউনিক সাইট বানান এডসেন্স এর আবেদন এর জন্য। আর কিছু কমার্সিয়াল সাইট বানান যে গুলোতে অনান্য এডস্‌ ইউজ করে নিজের পকেট খরচ আর নেট বিল টা যাতে চালাতে পারেন।
এডসেন্স এর বিকল্প এডস্‌ কোম্পানির গুলোর ভিতর যেগুলো নামকরা সেগুলো হল

হ্যাকার দের হাত থেকে বাঁচতে কিছু সাবধানতা অবলম্বন করুন…


কেমন আছেন আপনারা ? ভালো ত ? আমিও ভালো আছি আপনাদের দোয়ায়। এটা আর্ন ট্রিক্সে আমার প্রথম পোস্ট।জানি না আপনাদের কেমন লাগবে। চেষ্টা করেছি ভালো কিছু দিতে। আসুন তবে শুরু করা যাক। ইন্টারনেট ব্যবহার করতে গিয়ে অনেক সময় আমাদের হ্যাকিংয়ের শিকার হতে হয়। ফলে ই-মেইলের অথবা ফেসবুকের পাসওয়ার্ড চুরি হয়ে যায়। তবে কিছু সাবধানতা অবলম্বন করে অনেকটা নিরাপদ থাকা সম্ভব। চলুন জেনে নেয়া যাক ব্যাপার গুলো…

জেনে নিন অসাধারন একটি এস.ই.ও টুলবার ( মজিলা ফায়ারফক্সের জন্য )


আসসালামালাইকুম ।
কেমন আছেন সবাই ?
আশা করি আল্লাহর রহমতে সবাই ভালো আছেন।
আমিও আপনাদের দোয়ায় এবং আল্লাহর রহমতে ভালো আছি।
আজ অনেকদিন পর আমার প্রিয় ব্লগে পোস্ট করতে বসলাম।
আর একটি বিষয় দেখতে পেরে আমি আসলেই অবাক । আমাদের প্রিয় এই ব্লগ যে এত তারাতারি গুগলের পেইজ ৪ হবে কল্পনাও করতে পারিনি।
এইটুকু সম্ভব হয়েছে আমাদের সবার ভালবাসা এবং সুমন ভাই এবং মাসুদ ভাই এর এসইও ম্যাজিকে।
আসুন আমরা সবাই মিলে অনলাইন সাপোর্টকে আরও সামনে এগিয়ে নিয়ে যাই।
আজ আমি শেয়ার করবো মজিলা ফায়ারফক্সের সয়াধারন একটি টুলবার ওয়েব রেঙ্ক (  Web Rank )।
আমি জানি এটি নিয়ে অনেকেই জানেন , তবে আমি মনে করি নতুন অনেকেই এটি নিয়ে জানেন না।
তাই আভিজ্ঞদের কাছ থেকে অগ্রিম ক্ষমা চেয়ে নিচ্ছি।
আসুন এই টুলবার দিয়ে আপনি দেখতে পারবেন তা আক নজরে দেখে নি
  1. গুগলের পেইজ রেঙ্ক দেখতে পারবেন
  2. এলেক্সা রেঙ্ক দেখতে পারবেন
  3. কমপ্লিট রেঙ্ক দেখতে পারবেন
  4. কুইঙ্কেস্ট রেঙ্ক দেখতে পেরবেন
  5. গুগল আপনার কতটি পেইজ ইনডেক্স করল
  6. ইয়াহু আপনার কতটি পেইজ ইনডেক্স করল
  7. বিং আপনার কতটি পেইজ ইনডেক্স করল
  8. গুগল এর কতটি ব্যাকলিঙ্ক
  9.  বিং  এর কতটি ব্যাকলিঙ্ক
  10. ইয়াহু এর কতটি ব্যাকলিঙ্ক

ডাটা এন্ট্রি জব- সহজে অনলাইনে আয়ের পদ্ধতি

অনলাইন এ আয় করতে চান? আপনার যোগ্যতা কতটুকু ? শুধু কি টাইপ আর নেট ব্রাউজ পযর্ন্ত ? লেখাপড়ার পাশাপাশি আয় করতে চান?
এই সব প্রশ্নর উত্তর যদি হ্যাঁ হয় তাহলে তাদের জন্য আজকের এই লেখা । আমরা প্রতিদিন বিভিন্ন সামাজিক সাইট গুলো তে চ্যাট করে সময় নষ্ট করে থাকি । এই সময় যদি অনলাইন এ ব্যয় করে পকেট খরচ ও মোবাইল খরচ চালাতে পারি তাইলে কেমন হয় ? নিশ্চই ভালো ! আমি আজ আপনাদের এমন একটি সাইট এর সাথে পরিচয় করিয়ে দিব যার মাধ্যমে আপনি শুধু ক্যাপচা ইমেজ সমাধান করে খুব সহজে প্রতি মাসের পকেট/ ইন্টারনেট বিল/মোবাইল খরচ চালাতে পারবেন। সাইটটির নাম মেগাটাইপার্স ডট কম। এটি একটি নিরাপদ সাইট প্রয়োজনে বিভিন্ন ব্লগ, ফোরাম ও গুগল এ সার্চ দিয়ে দেখতে পারেন (আপনাদের অবগতির জন্য পেমেন্ট গেটওয়ে লিবার্টি রিজার্ভ থেকে আসা ইমেইলটি দেওয়া হল)।
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পেপাল হলে এর ইমেইল এড্রেস আর লিবার্টি রিজার্ভ হলে অ্যাকাউন্ট নাম্বারটি দিন। এই জায়গায় আমার একটি সাজেশন থাকবে তা হল পেপাল যেহেতু বাংলাদেশে সাপোর্ট করে না, ওয়েস্টার্ন ইউনিয়ন এবং ওয়েবমানি ওতটা পরিচিত নাই তাই লিবার্টি রিজার্ভে অ্যাকাউন্ট খুলতে পারেন । তবে আন ভেরিভায়েড পেপাল অ্যাকাউন্ট দিয়ে ডলার ট্রান্সফার এর সুবিধা থাকায়, আপনার প্রবাসী আত্মীয় স্বজন এর নাম ঠিকানা ব্যাবহার করে পেপালে অ্যাকাউন্ট করে নিতে পারেন। পরে পরিচিত কারো ভেরিফায়েড অ্যাকাউন্ট এ ট্রান্সফার করে ক্যাশ করে নিতে পারবেন। তাছাড়া কিছু ওয়েব সাইট আছে যারা মোবাইল এ টাকা পাঠায়।
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